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Cowboys Vision of Planning Excellence January 20, 2016

Posted by PerformDetectiv in Action Planning, Business Excellence, Business Strategy, Excellence, Leadership, Process Improvement, Team Building.
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Cowboys Headquarters Ground Breaking

Being part of a small Business Team that constantly strives for excellence both on and off the field, is of necessity both constantly challenging and always a continuous improvement process. I had the good fortune to work alongside both Tex Schramm, the Cowboys President and Tom Landry, our Legendary Head Coach, for over 16 years. The approach was consistent in every aspect… how can we find success in the smallest of details and how can we improve on the previous results. A restless pursuit of excellence in each facet of our business.

So to was the approach in our Headquarters plans for a new home in the early 80’s. We were looking for a dynamic way to achieve both the advantages of more working space with the ingenuity of making a statement of who we really were in the sports world. Rick Gosselin, columnist from the Dallas Morning News, interviewed me for his recent article about our blueprint to uncover that vision for excellence.

Tex had a dream as did Coach Landry that you set yourself apart by expecting more. Those of us on the inside were part of a daily effort to think through vital ways that would update and improve our final product. We lived an approach that assumed that vigilance and innovation can be embraced especially when it is well planned and executed. Pride of authorship was not even an option as it was always about uncovering ways for vital improvement.

The importance of the facilities alone was not in the buildings but in the overall . We were making decisions on a daily basis that impacted new ways to innovate. Long before there was a premium on business school analysis or the latest book on business excellence; we were constantly looking for new opportunities to improve. Every day we looked for new ways in finding and selecting talent, in understanding better training regimes, in creating business initiatives, in process improvement, the game day experience, quality control, change management, system utilization, and ultimately fan and customer service. The lessons would guide any business today on a track for excellence.

To be part of that all inclusive approach is to live and breathe that commitment. It is not about the planning but in understanding that each of the people on your team bring great ideas and realizing it is possible to go from good to great in every effort. We reached for the best because we believed and we were believed in!.

Dan Werner
The Performance Detective

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